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Advisor, Technology

Will Seto

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ill Seto is the Advisor of Technology & AI Integration at Vital Endeavors, bringing a wealth of experience in scalable solutions, big data, and AI-driven innovation. As a Software Engineer Lead at Platform Science, he steers technical design and software delivery, leveraging advanced analytics to enhance integrations and optimize workflows.

He has developed AI solutions for diverse organizations, exploring cutting-edge technologies that deliver real-world impact. Previously at Leasecake, Will implemented API-driven automation and data integration strategies, enabling seamless interactions between platforms like NetSuite and QuickBooks.

In addition to his technical expertise, Will has successfully navigated entrepreneurship and real estate investment, expanding a salon franchise and optimizing rental properties. These experiences inform his holistic approach to engineering leadership, blending business acumen with cutting-edge technical solutions.

Through his advisory role at Vital Endeavors, Will focuses on designing and integrating AI solutions that foster sustainable, high-impact growth. He remains committed to discovering new ways advanced data tools can reshape the future of business.